SearchingIT Blog

Spotify has introduced Ads Manager in India, a self-serve platform that allows businesses to create and manage advertising campaigns across audio, video and display formats. The platform includes targeting, measurement and creative tools, along with automation features aimed at improving campaign performance and accessibility for advertisers of all sizes.

Microsoft is rolling out a price cut for subscriptions to the Xbox Game Pass service in India and the global markets. The move, announced by the recently appointed Executive Vice President and CEO of Microsoft Gaming, Asha Sharma, comes months after the company significantly increased subscription prices and drew flak from its customers. However, it is not all roses a...

Apple’s incoming CEO, John Ternus, is said to have already begun reshaping parts of the company’s operations with a particular emphasis on AI. Ternus’ formal transition into the Cupertino-based tech giant’s top role was recently confirmed and is set to take place in September. However, a report suggests that Apple's current Senior Vice President of Hardware En...