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Last Updated: August 25, 2023, 13:43 IST
Sony has confirmed the deal with Audeze which will make products for other platforms
Sony is buying the headphone brand but even after the deal it will make products for other platforms as well.
Sony is building a strong portfolio of products in the gaming category to complement the PlayStation and the latest news confirms it has bought the gaming headphone brand Audeze in a deal this week.
Sony Interactive Entertainment (SIE) has announced that it has entered into an agreement to acquire Audeze, a leading audio technology brand and pioneer of high-end gaming headphones.
This acquisition aims to strengthen SIE’s efforts to continue innovating the audio experience of PlayStation games, the company said in a statement.
Even though Sony has bought the company, it says Audeze will be operating as a standalone brand and make products for all platforms, while benefiting from being a part of the PlayStation ecosystem.
“We’re excited to bring Audeze’s expertise into the PlayStation ecosystem, building on the great strides we’ve made with PlayStation 5’s Tempest 3D AudioTech and the Pulse 3D wireless headset,” said Hideaki Nishino, Senior Vice President, Platform Experience, SIE.
Audeze is a California-based company that has been known for its professional audio products including the gaming segment. But the biggest appeal for Sony’s deal has to be linked to Audeze’s patented technologies and unique planar magnetic drivers that could soon be part of Sony’s rich array of audio products.
“Sony Interactive provides Audeze with a unique opportunity to scale our business, as we continue with our mission to deliver best-in-class headphones to recording professionals, audiophiles, and gamers,” said Sankar Thiagasamudram, CEO, Audeze.
He also mentioned that Audeze will be a core part of Sony’s PlayStation team, looking to enrich the gaming experience on the hardware level and fine-tune it with the main platform running on the gaming console.
Sony is also busy adding more products to its kitty with the new portable PlayStation Portal device launching later this year. The device has been designed to stream PS5 games over Wi-Fi to the device’s 8-inch IPS 1080p screen at 60fps. It bears resemblance to the PlayStation DualSense controller; simply put, it resembles a screen attached in the middle of a split DualSense controller.
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