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Last Updated: October 16, 2023, 17:14 IST
Cupertino, California, USA
Apple is likely to end the year with the new iPhones as its last big launch
Apple is planning for a major iPad overhaul, including a new iPad Mini variant but all of these aren’t expected to launch in 2023.
Apple has been rumoured to be launching a new set of iPads this week, suggesting that the new iPad Air, iPad Mini and the regular iPad will be upgraded with new hardware for consumers. The company is expected to be using the new M2 chip for the iPad Air, and A16 Bionic for the iPad Mini and the iPad this time around.
But now, we are hearing reports which hints that the company is working on these devices but a launch is not imminent. Bloomberg has mentioned that Apple is unlikely to have any more launches in 2023 which suggests that even the new iPad Air and Mini will be unveiled in early 2024 as it was previously reported.
It is likely that Apple could have a major Mac launch event around the spring time next year to unleash the new M3 Macs and iPad refresh models for buyers. Apple has not officially commented on any of these reports but going by the previous track record of Bloomberg updates on Apple, it is possible that the launch details of new iPads were premature and it was pushed out to get the public excited about the new products.
The last iPad Air model was launched in 2022 with the M1 chip so it has been only 12 months since we saw a new model. There are also reports which say Apple could move the iPads to a microLED display but that won’t happen for another 2-3 years.
The iPad Mini is the outlier in the list as Apple last announced the Mini variant long before the pandemic. So it will be interesting to see how Apple plans to market its new Mini model, if it does launch. In the meanwhile, what Apple has started is the latest Apple Diwali Sale 2023 offer where you can get discounts of up to Rs 10,000 on MacBooks, while the offer for iPhones go up to Rs 6,000 this year.
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