‘You don’t need another Shreya Ghoshal or Sunidhi Chauhan’: National Award winner Abhay Jodhpurkar on being asked to sing like Arijit Singh and shown AI-generated voice samples to ’emulate’, says ‘why copy another artiste who is already so good?’

National Award-winning singer Abhay Jodhpurkar has spoken out against the playback industry’s pressure to imitate established voices like Arijit Singh. Expressing frustration over being shown AI-generated vocal reference tracks, Jodhpurkar questioned the practice of replacing unique individual talent with repetitive vocal templates. He urged music directors and filmmakers to break away from monopolistic industry structures, advocating for originality for emerging playback singers in Indian cinema.

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